The Girl Who Ate Everything

Blogging about food and whatever since 2004.


Pimp My Snack, one of the most awesome websites ever, has been forced to change its name by Viacom:

On the 17th May 2006 we received a letter from legal representatives of Viacom International Inc. advising us that they consider the use of 'Pimp My Snack' to be a breach of their trademark application number E4279493 which covers usage of the words 'Pimp My', and also E3992724 for 'Pimp My Ride'.

Pimp That Snack is still a fine name, but seriously? Check out the letter on their illegally named site.

Viacom. Fucktards! Now instead of my snack being pimped, it'll be that snack. The world is coming to an end. I think that started when "pimp my" was trademarked.


Deb / June 4, 2006 8:01 AM

They really should fight it. Legally, Viacom should know better, especially since it's satire, which is perfectly legal. Hope Viacom gets a spanking for it.

rat_racer / June 4, 2006 10:31 AM

that's friggin' ridiculous! i've been looking at pimp my snack for well over 2 months now and love the crazy ideas they do on all chocolate bars and other snacks....arghhhhh

Samurai Nick / June 4, 2006 7:29 PM


As if I didn't need yet ANOTHER reason to hate Viacom!

I'd like to PIMPSMACK Viacom right now!

Rich / June 4, 2006 8:09 PM

Dude. Lame. Oh well, the snack pimpin' will continue.

Went to the gr/eats place you mentioned, it was tasty... had tofu meatballs... actually good.

David / June 4, 2006 8:16 PM

... and that's why I quit Vh1. Actually, it's not. It just wasn't a very fun place to work. But, this seems like a better excuse!

Sera / June 4, 2006 10:26 PM

Argh! This sucks! I love "Pimp My Snack!". Why do these big corporations need to be such assholes...

I hope karma is going to come around and smack them....HARD.

Chubby Hubby / June 4, 2006 10:43 PM

This is ridiculous. Trademarking the name of a show is one thing. Trademarking part of the name is just stupid. Well, maybe the publishers of The Da Vinci Code should sue everyone using the word "code" these days. Or better yet, the folks behind "The Joy of Cooking" should trademark the term "Joy of". You're very right. The world is coming to an end.

William / June 5, 2006 1:03 PM

I'm kind of agreeing with Deb on this one. Satire and parody are allowable uses.
Too bad it takes crazy money to fight a company like Viacom. When you're the little guy it's usually not worth the effort. Rolling over is the only reasonable option.

I absolutely hate it when stupidity triumphs over fun.

Deb / June 5, 2006 1:11 PM

I received my Poofy shirts! Yay! I'll be modeling one and posting about it very soon, Robs.

Thanks and have a wonderful trip!

-- j / June 6, 2006 12:00 PM

that sucks. now it doesn't have as cool of a ring to it. i hate companies who trademark everything possible.

Carl (theWAREHOUSE) / June 7, 2006 1:25 PM

Wow, that's ridiculous, especially since it's totally legal. Stupid.If the guys who ran the site said "no, it's fair use" Viacom wouldn't have had a leg to stand on! I hope they don't get a whiff of Pimp My Cup....the jerks.

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